As some of you may know, 2C is celebrating its first birthday this March. Therefore, we thought we ought to take a step away from the screen and look back on the year so far – and what a year it has been! With over a 1,000 of cups of tea, countless late nights and a superb team, 2C Digital Marketing has managed to go above and beyond in exceeding both the clients and our own expectations! Beginning as a small one-woman team, offering just PPC, SEO and Social Media, we are now a strong five-man band that services the full user journey.
As a digital marketing team, our success is reflected through the success of our clients. One example of this is AccountingHub.io who through working with us, has experienced a significant improvement in their pay-per-click strategy. With a 45% increase in site traffic, a 580% increase in conversions and a 592% increase in conversion rate, all in just three months, it is fair to say that the success of our PPC service is second to none. What’s more, following the launch of our new SME social media package in February, our client SM results have also been overwhelmingly positive!
A large chunk of 2C’s success is down to our wonderful clients, who have trusted us as a new company to manage their digital campaigns and act as an extra pair of hands in supporting and expanding their businesses. Therefore, we would like to send a whole-hearted thank you to those who have been with us from the beginning, allowing us to build our reputation and find our feet.
Since December, not only do we offer PPC, SEO and social media packages, but we have now expanded our services to facilitate the full user journey. This includes stages such as strategy and planning and content and creative which allows a synergy between all aspects of digital marketing and in turn, creates a clear and direct user journey ensuring positive results.
The success of our first year is of course primarily down to our crazily talented team, which has grown from just one to five! Of course, we cannot go on without giving a shout out to our three amazing interns: Rebecca the graphics whizz, Beth our social media butterfly and Grace, our apt wordsmith!
The success of our client’s digital marketing campaigns has meant that we at 2C have been able to further develop the agency itself. With a fresh new website on its way, and an increase in not only our team but our services, we are set up for what we are confident will be another brilliant year of innovation and expansion!
So, on behalf of 2C, I would like to finish this post by saying a huge thank you to all of our wonderful clients, our truly talented team and, of course, to all of those who have helped and supported us along the way. Here’s to a great second year!